E-commerce is the niche that has witnessed huge demand in the year 2020 and so has Augmented Reality 3D for E-commerce. Since physical stores started closing for a long time, digitalization has been the leading way for ordinary people to get all the essentials.

Digitalization became the only way for the retailer. In such times, visual e-commerce, which is created in combination with AR (Augmented Reality) and 3D rendering, can improve user experience. Thereby it can have immense benefits on digital commerce and accelerate its usage.

In modern times, product visualization is the technology revolutionizing e-commerce and is one of the most influential innovations. Making use of Augmented Reality 3D for E-commerce has a vast impact on the shopping experience of customers. This is one of the biggest priorities of retailers to improve their return on investment.

If you want to get accurate statistics and find the difference between two companies offering the same products with different images, keep reading.

Here we will find two major companies, one of them uses static images along with text descriptions and another uses interactive 3D models. You probably have already thought about the statistics that you are going to read ahead.

Here is what the results include.

• Order value increased by 20% with the use of interactive 3d models.
• 83% of shoppers pay attention to product images which influence their buying decisions.
• Making use of 3D images has improved 66% of shopper experiences over 2D images.
• A 40% rise in actual purchases has been witnessed by adding 3D images. It has also improved customer certainty and trust when they find such product images.
• A 35% reduction in returns has been witnessed on online purchases when the retailers have used 3D images of the product.

While the pandemic hit the world without notice, retailers across the world had to shut down for several months. However, retailers using AR or 3D images could still observe a 19% hike in their customer engagement. A huge 90% increase in the overall customer conversion rate with the AR implementation versus the companies that were not using it.

If the statistics are not convincing, then you will probably be surprised as, according to Google, 3D ads have a three times higher engagement rate compared to any standard display. It can also lead to improved data points such as 4.7 times brand favorability and 6.9 times purchase intent.

With some of the high-end companies available to produce and implement this new technology on your website, it is still crucial to make a performance track by checking the metrics. Staying abreast with the data can help you to understand and meet the ever-changing needs of the customers.

Conclusion

This can be a challenging time for retailers, but technology can be highly beneficial to improve the lifeline of your business. When it comes to Augmented Reality 3D for E-commerce, all you need is to choose the right track and start implementing them on your website to reap the ultimate advantages and get in touch with ar3d.studio.